Did you know archeologists excavating burial sites dated 4000 BC discovered that people used tree sap to glue broken pottery? And did you know that the Greeks invented several recipes for adhesives that included things like egg whites, blood, bones, milk, cheese, and grains. I discovered this historic information while developing a presentation on glue and social networking. Today, NASA uses heavy duty adhesives for the Shuttle fuel tank and tiles.
Asked by a friend of mine, Tim Young, of Socialcast, if I was interested in presenting (May 2009) at a new conference called Glue Con, on social networking and using the NASAsphere study as an example, I said “of course.” Since data analysis is boring alone, I wanted to craft a good story and weave in the study results. Before writing my presentation, I researched glue–where it came from and how it works—out of curiosity mostly. During my readings, I discovered that glue is similar to human behavior in social networking.
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