I have always been fascinated with what makes a situation, person, or event succeed or fail. The psychology of it fascinates me. I studied psychology as an undergrad and in graduate school, but it wasn’t until I read The Tipping Point by Malcome Gladwell that I really became hooked on social psychology and specifically the power that people have to make an impact or be change agents.

Gladwell starts his book with a description of the successful come back of Hush Puppies. Yes, it is true Hush Puppies weren’t always popular and the brushed suede shoe line was down to 30,000 pairs per year in 1994. Then people started showing up in the trendy clubs and bars in Manhattan and it was on. People bought up the shoes from anywhere they could. Issac Mizrahi (before he was so famous and designed for Target) was wearing them, another designer wanted them for spring fashion shoot, someone created Hush Puppy boutique, as so on and so on. By the end of 1995, they had sold 430,000 pairs. Word of mouth drove the demand and ultimately the supply. Amazing!

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I knew that I was joining a special group of people when I became a contributing author here because of the passion everyone has shown for making NASA the kind of organization we all know it can be.  I consider myself fortunate to be in the company of such a group.

I have learned a heck of a lot in a relatively short period of time about the various perspectives that people bring to the table from all over the space exploration community.  I expected and hoped that would happen, though.  What I didn’t expect was that participating in this electronic forum would lead to even wider, once-in-a-lifetime opportunities.

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You may have heard the buzz about the @MarsPhoenix twitter phenomenon. @MarsPhoenix has become extremely popular with an online audience of 20,000+. What makes @MarsPhoenix particularly engaging is its stream of regular first-person updates about life as a spacecraft on Mars. One of my personal favorite updates so far is this one:

“I know it LOOKS easy, but you try following instructions sent from 182 million miles away!”

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